Mentor​

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Advising startups globally on strategic branding, product development, business operation and sales.

 

Recently a resident growth coach to 5 deep tech startups at Petronas FutureTech 2.0 Accelerator Program. 

- https://aerodyne.group/

- https://boomgrowfarms.com/

- https://poseidonsolutions.digital/

- https://www.moverobotic.com/

- Graffiquo Asia

Interim Product Manager

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Hired with a mission to drive user engagement initiatives in its coupon model. 

Assisted the company's existing team of coupon operation, designers and developers in user research and led to a data-informed 6-month release product roadmap. 

Interim Chief Operating Officer (COO)

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Hired with a mission to turn around a major delay of the company's public relaunch.

 

Led the company’s existing team of the time out of bottlenecks within a short 8 weeks’ time, through a restructuring of team responsibilities, processes and brand positioning. 

- from 1 to 86 merchants live (2045 SKUs);

- 1 corporate site, 1 commerce site & 1 commerce app developed and live; 

- a successful relaunch event by the Ministry of Entrepreneur Development and Cooperatives (Medac) in Malaysia

Advisor

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Hired with a mission to assist in supplier acquisition strategy.

Guided the company's existing team and outsourced agency in supplier (celebrity) acquisition strategy, resullted in 22x growth in 3 months' time.

Interim Chief Strategy Officer (CSO)

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Hired with a mission to streamline and strengthen infrastructure for growth.

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- Clarity: Clarified the mission, vision, focus areas, identified key revenue drivers and scalable initiatives.
- Team efficiency: Defined team function hiring priorities and implemented frameworks to achieve goals in a structured and streamlined manner
- Go-to-market strategy: Created plan and processes to bring the product to market, considering the target audience, value proposition, funnel setup & management, and distribution channels